Learning Note 1: Assumptions for Targeted Constituents

It is a truism that most agricultural development projects in Ghana seem to undertake their projects with less inclusion of their targets. Nothwithstanding their well drafted project foci which aim at bottom-up participatory approaches, most do otherwise during implementation.
At Syecomp Ltd, we are striving not to go in same fashion. Our unique position as a private sector agricultural service provider in Geospatial Survey and Mapping thus puts us in a good  stead to focus on long term viable approaches in order to sustain the business.
With generous financial support from CTA through the Building Viable Delivery Model (BVDM) for ICT4Ag project, we organized a stakeholder consultative meeting in collaboration with the Volta Value Chain Cooperative Union (VVCCU) and Apex Farmer Associations for session of farmer leaders, institutional partners, agri-input dealers and other stakeholders. The workshop held in Ho, the Volta Regional Capital enabled us obtain salient feedback on relevant agro-climatic messages they (farmer clients) are interested in and the channels they would prefer for the information to be disseminated to them.
Such fruitful discourse is giving us an opportunity to garner interest and farmer buy-in to our service, and expand our reach to more farmers in Ghana.
Getting stakeholders on board with regards service provision is a good strategy to business success for Agribusiness Service Providers.
This is the first part of a 9-series Learning Note being made public with regards to the Geospatial Technology and Agroclimatic Information Service for Farmers in Ghana.
Solomon Elorm Allavi
Project Lead
Email: sallavi@syecomp.com

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